5 reasons to sell business-grade NBN

Almost half of Australian small business use residential-grade internet. While this might be adequate for some, what happens when ‘good enough’ isn’t good enough?

That’s where Telcoinabox business-grade NBN plans change the game. Business-grade NBN plans deliver peace of mind with hyperfast speeds, minimal downtime, flexible installation options, and the option for higher upload speeds.

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Why offer business-grade NBN?

Below, we break down 5 reasons you should be selling business grade NBN plans and why they’ll help you go from being ‘just another telco or MSP’ to a true connectivity partner for business.

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1. Market Growth Opportunity

Many small businesses don’t realise that business-grade options exist. Yet they often struggle with downtime and limited upload speeds. This is your opportunity to move them to the best product for their needs.

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A substantial market gap

According to research commissioned by Aussie Broadband, 79% of Australian sole traders, 66% of micro (<4 person) businesses, and 42% of small (5-19 person) businesses are using standard residential NBN.  

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Low technical knowledge

In addition, many small businesses are unaware of the recent NBN speed upgrades and still rely on outdated routers. Many may be using the same modem and WiFi setup they’ve had for half a dozen years.  

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MSPs & Telcos positioned to win

All of this is to say, there’s low-hanging fruit. We believe there is a large and untapped market of Australian SMBs that could be moved to a business-grade connection. Not to mention, upgraded modems and WiFi configuration.

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2. Higher Revenue & Better Margins

Business-grade NBN services typically deliver higher ARPU (Average Revenue Per User) and better profit margins compared to residential plans.  

Businesses are willing to pay more for reliability, performance, and support. This means more income for you per customer.

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3. Stronger Customer Relationships

When you sell to businesses, you become a trusted technology partner, not just the lowest-cost internet provider.  

This creates long-term relationships and opens doors to upsell additional services like VoIP, cloud, IT support, and cybersecurity solutions.

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4. Priority Support & Reliability

Business NBN plans include enhanced Service Level Agreements (SLAs), faster fault restoration, and dedicated bandwidth options.  

Time is money. In the event of an outage or hardware failure, enhanced SLAs can be the difference between waiting hours and waiting days.

You can confidently promote these as major differentiators. Residential-grade NBN simply won’t cut it, especially for SMBs that depend on the NBN to power their business systems, payment terminals and other digital tools.

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5. Brand Credibility & Competitive Advantage

Offering business-grade NBN positions you as a serious, professional provider. It helps your brand stand out in a crowded NBN Reseller market and builds credibility with both existing and new clients who value enterprise-quality services.

Higher reliability and priority support become part of the value you deliver. In turn, becoming a reason for customers to choose you over the competition.

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Start offering business-grade NBN today

Telcoinabox is the best way to expand your data services suite. Our NBN services are delivered in partnership with Aussie Broadband, giving you national coverage and premium reliability.

If business-grade NBN is missing from your broadband offer, let’s talk. Contact us for pricing and more information.

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